PPC Services

PPC Services That Deliver ROI

Achieve your marketing goals with expert PPC services UK businesses trust. We build cost-effective Google Ads and Microsoft Bing campaigns that drive targeted traffic, qualified leads and measurable ROI, not just more clicks.

Conversion-focused PPC campaigns that deliver leads
Optimised campaigns for a lower cost per lead
ROI-driven performance tracking and reporting
EVERY CAMPAIGN WE RUN
Built Around ROI, Not Just Clicks
Data, AI and creative strategy working together to cut wasted ad spend and deliver measurable business growth.
Google Ads
Bing Ads
Paid Social
Remarketing
£50M+
Client Revenue Generated
200+
Projects Completed Successfully
40+
Digital Marketing Experts
98%
Client Satisfaction Rate
Our Clients

Businesses That Trust Us

Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Gorwth Metrics Ltd Brands
Our Core Services

Our PPC Services

Comprehensive PPC Advertising Services to Grow Your Business

Google Ads

Maximise visibility and drive conversions with expertly managed Google Ads campaigns. As a Google Premier Partner, we combine data, AI, and creative strategy to deliver high-performing campaigns across Search, Display, and Shopping, reducing costs while boosting ROI.

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Bing Ads

Reach untapped audiences through Bing, Microsoft Edge, and Yahoo. With lower CPCs and strong conversion potential, our Bing Ads campaigns open new search opportunities, helping your business connect with users that Google may not fully reach.

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Paid Social

Turn social engagement into measurable business growth with targeted paid social campaigns. We create personalised ads across Facebook, Instagram, and LinkedIn that increase brand awareness, generate qualified leads, and build lasting connections with your ideal audience.

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Performance Max

Increase eCommerce sales with expertly managed Google Performance Max campaigns. We develop tailored strategies, optimise product feeds, and refine campaign structures to reach high-intent shoppers across Google’s network, driving more conversions and better return on ad spend.

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eCommerce PPC

Drive revenue and ROI with campaigns built for online stores. From strategic ad placements to precise targeting, our e-commerce PPC approach ensures your products reach the right audience, creating engaging shopping experiences and boosting online sales efficiently.

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B2B PPC

Generate high-quality B2B leads with targeted PPC campaigns. We connect your business with key decision-makers through precision targeting, increase qualified enquiries, reduce wasted ad spend, improve conversions, and drive sustainable long-term business growth.

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Free PPC Audit

Ready to Turn Ad Spend Into Qualified Leads?

Book a free PPC audit and we’ll show you where your campaigns can cut wasted spend and win more qualified leads.

Case Studies

Our Case Studies

Don’t just take our word for it. Browse the results we’ve achieved for clients across the UK and beyond.

Branded Perfume
Google Ads

Branded Perfume

419%
ROAS
AED 124K
Sales
View Case Study
Cuxstudio
Meta Ads

Cuxstudio

43
Qualified leads
Strong
ROI performance
View Case Study
The World of HSY
SEO

The World of HSY

16.6K
Organic clicks
$82K
Sales
View Case Study
G3 Security
SEO / AI SEO / GMB

G3 Security

6.55K
Organic clicks
22,308
GMB views
View Case Study
Print247
SEO / AI SEO

Print247

33.91K
Organic clicks
12.57M
Impressions
View Case Study
RDX Sports
SEO / International SEO

RDX Sports

223K
Organic clicks
$5M
Sales
View Case Study
Our Approach

PPC Campaigns Powered by Data, AI & Creative Strategy

Our award-winning PPC services help businesses turn paid search into a reliable source of leads, sales, and revenue. We begin with detailed pre-campaign research, analysing your industry, competitors, audience, and search trends to identify the best keywords and advertising opportunities.

From Google Ads and Microsoft Bing to multi-platform paid search campaigns, we create tailored strategies that connect your business with customers actively searching for your products or services. With experience across Ecommerce, B2B, Travel, and Hospitality, we combine data-driven insights, AI-powered optimisation, and creative strategy to reduce wasted ad spend and deliver measurable business growth.

1–2 wks
to launch your campaign once everything is approved.
24/7
access to your campaign performance through the Client Centre.
Free
PPC audit at the start of every project, so you know where the opportunities are.
How We Work

Our PPC Process — Step by Step

01

Discovery & Audit

We audit any existing campaigns or research your market from scratch, then shape a plan around your goals.

02

Strategy & Onboarding

We share our findings and recommended plan, then your account manager walks you through what happens next.

03

Campaign Build

Our specialists build every campaign from scratch, with targeted keywords and ad copy written to convert.

04

Approval & Quality Checks

You approve everything before launch, while we check your website and conversion paths for any gaps.

05

Launch & Optimise

We launch your campaigns and keep improving them, with round-the-clock results in your Client Centre.

What You Get

What You Get With Every Campaign

A clear view of what every campaign includes, from setup to reporting, so you always know exactly what you are paying for.

Campaign Setup & Build

Everything needed to launch a campaign properly, approved by you first.

  • Keyword research and strategy
  • Competitor and market analysis
  • Campaign and ad group structure
  • Responsive search ads and ad copy
  • Conversion tracking set-up
  • Website and conversion path audit
Core Service

Ongoing Campaign Management

Hands-on management from a dedicated account manager, every step of the way.

  • Dedicated account manager
  • Continuous monitoring and review
  • Ongoing campaign optimisation
  • Welcome call and onboarding
  • Clear next steps before launch
  • Support as your results grow

Reporting & Transparency

Straightforward reporting that shows where your budget goes and what it delivers.

  • 24/7 Client Centre access
  • Clicks and conversions tracked
  • Key performance metrics
  • ROI-driven reporting
  • Spend and budget visibility
  • Regular performance reviews
Our Platforms

Platforms We Run Campaigns On

From Google and Bing to Facebook, Instagram, LinkedIn, X and TikTok — we place your ads where your customers are.

Google AdsGoogle AdsSearch, Display & Shopping
Microsoft AdsMicrosoft AdsBing, Edge & Yahoo
FacebookFacebookPaid Social
InstagramInstagramPaid Social
LinkedInLinkedInB2B Lead Generation
X (Twitter)X (Twitter)Paid Social
TikTokTikTokPaid Social
Any channelAny ChannelTell Us Where You Advertise
Benefits

Advantages of PPC for Your Business

Immediate, Measurable Results

PPC delivers fast traffic and conversions with clear ROI from day one. Every click is tracked, so you know exactly how your campaigns perform.

Targeted Across Every Platform

Reach the right audience at the right time across Google, Meta, LinkedIn, Bing and more, with ads placed where customers are actively searching.

Optimised Spend, Scalable Budgets

Budget goes to the campaigns that perform best, then scales confidently as results grow, maximising ROI while keeping costs efficient.

Data-Led, Funnel-Aligned Growth

Real-time data guides every optimisation, and campaigns align with your customer journey, turning clicks into leads and leads into revenue.

Why Us

Why Choose Growth Metrics?

Platform expertise, data-driven campaigns and strategies tailored to your goals.

★★★★★Excellent — based on Google reviews

Google Premier Partner

Recognised for high-performing campaigns across Search, Display, Video and Shopping, with early access to Google’s latest tools.

Trusted Industry Experience

Years of managing award-winning campaigns for businesses of all sizes, focused on ROI and value from every advertising pound.

Data-Driven Campaigns

We focus on conversions, not just clicks, guided by real-time data and continuous optimisation for measurable growth.

Tailored Strategies for Your Business

Customised campaigns that connect your ads with the right people on the right platforms to generate qualified leads.

Testimonials

What Our Clients Say

See what our clients say about our work!

EXCELLENT
★★★★★
Rated by Our Clients
G3 Security profile picture
G3 Security2026-05-13
★★★★★

Growth Metrics is a life saver from 0 to over 3K clicks a month with over 500K impressions monthly. When they first started the SEO services we didn’t know what to expect, but the results have been phenomenal. Our business visibility has improved across Google Search, Maps, and even AI search platforms. We’re in a competitive industry, so seeing consistent growth in enquiries and website traffic has been really impressive. With month on month new business, we can't thank the team enough for all the hard work, professionalism and continued support. When your business starts to appear in hundreds of keywords and many in AI overview you know you're on track. We are starting a new facilities project and couldn't imagine to do it without Growth Metrics.

Vaping Vogue profile picture
Vaping Vogue2026-04-24
★★★★★

Our Eccomerce store is generating consistant sales, since Growth Metrics SEO service has taken over. With top rankings on numerous keywords and AI search, we’re even getting sales through ChatGPT, which is a nice bonus. They understand our needs, and their work is always high quality. We look forward to continuing our partnership with them.

paul taylor profile picture
paul taylor2026-04-22
★★★★★

We at Smartfit Autos were struggling with low website traffic. Growth Metrics completely turned things around for us. After their SEO work, we noticed a strong increase in enquiries, which has really helped our business grow. They explained everything in a simple and clear way, which made the whole process easy to understand. We highly recommend Growth Metrics for anyone looking for professional SEO services in Peterborough. Thank you for making such a positive impact on our business!

Mumtaz Leeds profile picture
Mumtaz Leeds2026-04-10
★★★★★

Took a shot with these guys after a big word of mouth referral - GLAD I DID.
No longer questioning if I am wasting my money or not. Results are there black and white and the phone line /website traffic is evidence as well.

It's really frustrating to have other people tell you about SEO and other big words but these guys don't make you feel like you are being spoken down to. they explained everything and then even mentioned the new things which I did not even know - Ai SEO - with this AI SEO I have seen something I have never seen before where it's like it knows my competitors or what my customers are thinking and it puts me in top results -

again - thank you. it's a company that cares and knows what they are doing. google ratings are up - google rankings are up - phone calls are up - website orders are up - exposure is Clearly there and working great.

Property Line profile picture
Property Line2026-03-26
★★★★★

Knowledgable team , fresh perspective and great support. Highly recommended!

Darka Juras profile picture
Darka Juras2026-03-26
★★★★★

Created a professional, responsive, and easy-to-book website, increasing visibility and customer bookings.

FAQs

Frequently Asked Questions

We manage PPC campaigns across the world’s leading advertising platforms, including Google Ads, Microsoft Ads (Bing), Facebook, Instagram, LinkedIn, X (formerly Twitter), and TikTok. Every campaign is tailored to reach the right audience using advanced targeting and data-driven strategies.

Yes. Our PPC specialists create compelling, conversion-focused ad copy tailored to your business goals and target audience. You’re welcome to provide feedback throughout the process, helping us align every ad with your brand voice and marketing objectives.

PPC and SEO deliver the best results when used together. PPC drives immediate traffic with precise audience targeting, while SEO builds long-term organic visibility. Combined, they increase online visibility, generate qualified leads, and deliver sustainable business growth.

PPC costs include your advertising budget, paid directly to platforms like Google, and our campaign management fee. Your ad spend depends on your budget and click volume, while our management fee is tailored to your campaign size. Contact us for a customised quote.

Once everything is approved, we launch your PPC campaign within 1–2 weeks. Our streamlined onboarding process combines speed with attention to detail, allowing your campaigns to go live quickly and start generating measurable results.

Get In Touch
Let's Build Your Growth Strategy

Book a free consultation and discover how our multi-channel digital marketing services can help grow your business and generate more revenue.

During your consultation, you'll have the opportunity to:

  • Discuss your marketing challenges and business goals with our expert team.
  • Explore the right digital marketing solutions to increase revenue and maximise growth.
  • Receive tailored strategic insights to outperform your competitors and achieve better results.

    Request a Free Consultation

    Tell us about your business — we'll come back with a plan, not a sales pitch.